Vacheron Constantin presents its new collection of diamond-set watches entirely dedicated to women. The Heures Créatives models engage in a lively conversation between three emblematic artistic periods: Art Nouveau, Art Deco and the 1970s.
Influenced by history, production techniques, its designers' creativity, as well as its
never-ending quest for excellence, Vacheron Constantin has been instrumental in reinventing women's timepieces. It gave women pride of place as early as 1810 with the making of its first ladies' pocket watch. In an age when the time of day was considered the least of a lady's concerns, and it was indeed deemed impolite for her to enquire about the time in public, Vacheron Constantin set about creating magnificent horological jewels. In 1889 the Manufacture developed a first revolutionary movement with a system enabling winding and time-setting by simply turning the bezel, intended exclusively for a woman's wristwatch, which was awarded a prize at the World’s Fair in Paris. Over the centuries, notably in response to private commissions from women, Vacheron Constantin has achieved feats of miniaturization and decoration expressed through ever more daring and inventive creations.
Art Nouveau: a return to nature, to distinctive shapes and arabesques.
Art Deco: the age of symmetry and crisp, sleek lines.
1970s: androgyny and the blurring of genres.